What do you know about your customers and how happy they are with your product or service? Perhaps they love what they purchased from you, but they found the process pretty cumbersome. Or maybe everything went well but the item just wasn’t to their satisfaction. The question is: Will they take the time to tell… [Read more… about Will your customers tell you how happy they are with your product or service?]
Customer Sentiment
Knowledge-Driven Decisions Increase ROI
The rapidly escalating tempo to keep up with ever-increasing business complexity is going to continue like the world has never seen before. In this ‘always on’ world of transparency, continual connectivity, information is constantly available, and enthusiastically shared amongst the staggering number of consumers who are engaged online. In the United States, tens of millions… [Read more… about Knowledge-Driven Decisions Increase ROI]
Social CRM: All the Rage
Social: All the Rage in the CRM Machine Best practices for CRM are at the heart of enabling the vital roles of sales and marketing. And Social CRM is rapidly creating a lot of buzz in this arena. One of the exciting enabling technologies forming the underpinnings for today’s CRM is social media monitoring. My… [Read more… about Social CRM: All the Rage]